47.66° N 117.43° W Summit · Profitable Growth
Leg 00 Trailhead
Spokane, WA · 47.66° N 117.43° W
I own the whole arc from the first click to the paying customer. Ecommerce and service businesses. One senior on strategy and execution, direct line to the founder.
Same person on the call as on the keyboard.
The Alpine Lakes, Washington
Who I work with
I take a small handful of founders and owners at a time. If your program is bigger than one channel and smaller than a marketing department, this is the seat I sit in.
The dashboard read 2.4 ROAS. The P&L said barely breakeven. Both were true.
I own the path from first click through repeat purchase, with the ad account and the storefront measured as one system.
Marketing tied to closed-won, not lead volume.
Smart Bidding treats every conversion the same. So when half your leads are junk, the algorithm goes and finds you more junk. The fix is upstream of the ads.
Ground truth
Three engagements, each written up in full. Where a lift includes a measurement fix, the case study says so.
Services
This is The Operator Engagement. One engagement covers every layer, so nothing waits on a handoff between the strategy and the build.
All of it runs against The Tracking Stack, the eight-layer reference I publish and audit every account against.
Agency vs me
A junior runs your account while learning on your spend.
I run your account. A decade in. Same hands every week.
You talk to an account manager three days behind the work.
You talk to me. Same person on strategy and execution.
Decisions get filtered through layers and softened.
Decisions get made on the call. Live, this week.
They sold you a channel, then keep selling you channels.
Strategy, scaling, paid, tracking. The whole program.
You get a slide deck of impressions and CTRs.
You get a written Monday summary. Numbers and decisions.
Hours. A team billing time against your retainer.
A system. Every account before yours makes yours sharper.
Leg 05 The route
Four phases. No discovery calls that drag for three weeks. No deck for the sake of a deck.
Thirty minutes. You bring the account and the goals. I walk in with a tracking audit and a read on where the leak is.
Inside one week I send back a written strategy: positioning read, channel mix, tracking plan, scaling plan, KPIs, working timeline.
Tracking goes first. Ads next. Strategy work runs in parallel through weekly working sessions. Founder on every key decision.
Same time every week, you and me. I show you what changed and what I am testing next. Decisions happen on the call.
Field note
I do not come from a traditional marketing background. I started in design, learned how people think, and turned that into profit.
Decade in, $15M+ managed. I work with founders the way the agency was supposed to. Same person on the call as on the keyboard. I send a written summary every week.
Agency incentives put the seller in the sale and a junior on the account. I handle the strategy and the execution. Same person.
The outdoors is where I spend my time. Two habits carry over: I check the position before I pick the route, and I measure instead of guessing.
Tracking first.
I will not run ads against broken data. The tracking gets fixed before anything else moves.
One senior on every call.
Same person on strategy. Same person on execution. No handoff between the call and the keyboard.
Founder direct.
No account manager filtering the conversation. You talk to me. Decisions get made in the call, not in a deck a week later.
Written Monday summary.
Every week. Numbers, decisions, what changed, what is next. So nothing lives only in a meeting that already happened.
You own the work.
I work inside your accounts, not over your shoulder. When the engagement ends, you keep everything I built.
Conner CroweFractional Marketing Lead · Spokane, WA
Pricing
The numbers are on the page before the call.
A bounded outcome with a finish line.
See project scopeThree month minimum, except where noted.
Compare retainersSix month minimum.
See what is includedEvery public price and minimum sits on the pricing page. You own every deliverable: when the engagement ends you keep the tracking, the campaigns, the pages, and the assets.
In their words
Conner has been a great partner for GJ Styles. He's smart, responsive, and knows how to turn ideas into action and measurable results. I've lived many rodeos. This is no noise, just results. Highly recommended!
Conner has become such an important part of our small business journey. From the moment he created our very first logo to building our entire website and shaping our brand along the way, he has poured his creativity, heart, and talent into everything he's done for us. His work hasn't just met our expectations. It has meant something to us. Every time, he delivers exactly what we didn't even know we needed. We don't just recommend Conner. We're genuinely grateful for him. There is no one else we would ever want to trust with our business's image and story. He listens, he cares, and he brings our ideas to life in the most thoughtful and beautiful way.
Conner has helped us with several Facebook ads and optimizing our Google presence, and he has been absolutely fantastic to work with. He is incredibly responsive, works quickly and diligently, and holds himself to the highest standards. What really stands out is how well he listens so he can make thoughtful, strategic recommendations tailored to our needs. I highly recommend Conner and will definitely be using his services again.
Conner is great! I was one of his early clients years ago and together, we've literally tripled my business, all while cutting my cost of client acquisition in half!
Wonderful. Explains it thoroughly so I understand. More importantly, seeing great results in such a short time period.
Conner is incredible at what he does. He knows what he is doing at a high level but is also able to break everything down and explain it to someone like me who wants to know every little detail.
What a great experience with Conner. I did a search because I had been having trouble managing things on my own and his name popped up. Glad it did.
Conner helped us solve a Meta problem that we spent weeks trying to solve with a client that prevented us from closing the deal and getting them signed up. He saved the day in less than 15 minutes and I can't express how much we appreciate having him in our corner.
He made it easy for a novice like me to understand what he is trying to accomplish and his reasoning for doing it. The design idea he came up with was not only great looking but the functionality he suggested deploying will make it simple for visitors to find what they’re looking for quickly.
Questions
Send me the account and I will write up what I find. Any business, any spend level.
Leg 10 Summit
Ready to talk
Talk to me directly. Same person on the call as on the work.
Read first, book later
Free. No call required.